Special Edition: Launching VIPRE 4.0
Greeting SSNers,
When is a security suite not a suite? When it says VIPRE. The new VIPRE V4 is
not your daddy's security software suite by any means. It is a completely new
breed of product that fully integrates antivirus, antispyware and with the
introduction of VIPRE Premium, breakthrough firewall protection. It does not
bloat. It will float. This suite is sweet!
Therefore, it is with the greatest pleasure that we announce the release of
VIPRE 4.0 and VIPRE 4.0 Premium. We have made incredible strides in our
technology so VIPRE can protect you even better. More details available below,
but in short: what is the difference between the two new flavors? VIPRE 4.0 is
our latest upgrade that has major technical improvements. VIPRE 4.0 Premium
incorporates our newest firewall, which has advanced protection features.
Here is a graph with a quick overview:
http://www.sunbeltsecuritynews.com/100303-VIPRE-Features
First of all, here are the highlights in three easy points:
If you own VIPRE and have a valid subscription, the upgrade to version 4 is free.
If you own VIPRE and also the Sunbelt Personal Firewall, with a valid subscription, the upgrade to VIPRE Premium is free.
If you own VIPRE and use another, or (GASP!) no firewall, you can upgrade to VIPRE Premium for just 10 bucks, and we strongly recommend you do upgrade, because this firewall comes with a 'Rottweiler'.
As this is a special edition dedicated to the new release, we will not have our
normal topic sectors. We have an exclusive interview with Sunbelt Software
CEO Alex Eckelberry, where he explains about the 'Rottweiler' in the new VIPRE Premium firewall. Like all of us, Alex is extremely enthusiastic about this next step in our technology and lays out how VIPRE 4.0 fits into the scheme of things.
We also show you how easy it is to upgrade. Plus we have a new video about VIPRE
4.0 Premium for your enjoyment and education.
http://www.sunbeltsecuritynews.com/100303-VIPRE-Premium-Demo
And don't forget our unlimited home license (see below).
Enjoy the latest issue of SunbeltSecurityNews. And remember stay safe out there!
Best,
Larry Jaffe
Editor SunbeltSecurityNews
Follow us on Twitter: @SSNtweet
SSN Forums:
http://www.sunbeltsecuritynews.com/100303-Forum-Discussion
P.S. You can write to me at any time, I want to know how you feel about Internet
security and if you have any ideas for articles or subjects you would like us to
cover. Email me feedback@SunbeltSecurityNews.com
Laura Lewis explains the VIPRE upgrade process
The most wonderful Laura Lewis heads up the Sunbelt Customer Service Department.
We asked her how tough it will be for our customers to upgrade to the new product.
She replied that it could not be easier and put it down step by step for you.
SSN: Exciting times at Sunbelt, wouldn't you say Laura?
LL: Yes! Last week was the much anticipated release of our VIPRE 4.0 Antivirus and
VIPRE 4.0 Premium (VIPRE + Firewall).
SSN: I understand upgrading is a pretty simple affair, tell our readers what
they need to do.
LL: Over the next couple of weeks your VIPRE or CounterSpy software will automatically
prompt you to install a new version.
If you select "Now" on the prompt, you will be directed to the Sunbelt website
upgrade page. There you will find your current subscription registration key as
well as an option to enter a Sunbelt Personal Firewall key if you have one.
On this page you have the option to either upgrade to VIPRE Antivirus Premium or
choose to keep your current VIPRE in place and get the newest version 4. Sunbelt
strongly recommends you upgrade to the Premium version. It's just 10 bucks and you need the advanced protection.
SSN: Sometimes it happens that a user misses the prompt to upgrade. What should
they do in that case?
LL: Simple. They can just go to the dedicated upgrade page on our website and they will get information on how to upgrade right there; they should just click on this link:
http://shop.sunbelt-software.com/upgrade/
SSN: And what about our new users, I imagine they should have a pretty easy time
of it too.
LL: Yes they simply go to our web site and can download a trial version or buy
it right there!
http://www.sunbeltsecuritynews.com/100303-VIPRE-Antivirus-Premium
VIPRE Antivirus Premium has many compelling new features to secure your computer against
the tens of thousands of threats released daily, including an integrated 2-way firewall. Don't forget about our Exclusive VIPRE Unlimited Home License further down. Get VIPRE Antivirus Premium 4.0 Today.
Exclusive Interview: Sunbelt Software CEO Alex Eckelberry
SSN: The introduction of VIPRE represented a milestone in Sunbelt Software
history. VIPRE 4.0 and VIPRE 4.0 Premium appear to represent a similar step
forward. Can you briefly explain why this is such an important product
breakthrough?
AE: Let's first talk about VIPRE Antivirus V4, the new version of the company's
original VIPRE Antivirus + Antispyware. It includes extensive under-the-hood
improvements. Important enhancements include the improved Active Protection,
improved support for removable drives; enhanced support for 64-bit environments,
including a 64-bit boot cleaner and 64-bit rootkit scanner; support for Firefox
Scan Extensions, and other overall quality improvements to improve the
efficiency and performance of the VIPRE product.
Additionally, the new Premium Version with firewall, adds a number of totally
new features:
- Basic 2-way Firewall protection
- Advanced Intrusion Protection
- Boot-time firewall protection
- Web Filtering of specific content
- Bad URL blocking
- 3rd Party Ad blocking
- Anti-phishing
SSN: Can you tell me what this means to the average consumer? And tell me about that 'Rottweiler'.
AE: With the new VIPRE Antivirus Premium version you get a 2-way desktop
firewall, and additional, more advanced intrusion protection.
See it like this. The firewall is like having all your doors and windows
upgraded and equipped with new state-of-the art locks. But a burglar could throw
a brick through the back window and wreak havoc inside. That's why people have
burglar alarms, often with motion detectors. VIPRE's firewall is like your PC's
new strong doors, windows and locks. But Internet traffic does need to get
through, because you want to browse the web. So that is why the advanced
intrusion protection is there as super burglar alarm that has the added
benefit that it can stop an attacker in their tracks. Think 'Rottweiler in the
house'.
And if you just want a firewall and not worry about anything else, all you need
to do is keep the firewall enabled in the default 'Simple Mode'.
SSN: How does the introduction of 4.0 etc. affect Sunbelt, i.e. what does it
represent in terms of manpower and R&D to develop such a product innovation?
AE: We have 60 people in R&D that live, breathe and test the VIPRE code, and 20
more full time malware researchers. It takes many, many man-years to build a
product like this. We aim to create one major release per year.
SSN: With the introduction of VIPRE, Sunbelt is continuously developing not just
a best of breed but a new breed of product - how did this product philosophy
come about?
AE: Honestly, it simply was what our customers told us they wanted. No other
company gave them small, next-generation security software that did not slow
down their computer. We definitely think that VIPRE is best-of-breed, but you
are right, what we did is create something totally new from the ground up, which
gave us the advantage to build the software with all the years of background we
had in removing malware since 2004 when we started with CounterSpy.
SSN: Why does VIPRE not appear in many reviews and roundups?
AE: Good question. Up to now it has not really fit well in the existing
categories. It's not just antivirus, it's not stand-alone antispyware. But it's
not a traditional 'security suite' either. So it's hard to pigeonhole and we
were left out of reviews. The new premium version holds its own in the Internet
Security category so we'll see how the reviews go in the future!
Exclusive Sunbelt Software Unlimited Home License
VIPRE is the first security product to provide an "unlimited home license"(*).
For an annual subscription price of $69.95, all the PCs in your house can be
protected with this single 'home license'. This license is for residential use,
and includes your home office. All the PC's in your home are covered. For
example, that would include a laptop in use by a child in college. (Small
businesses should not use this license, they should use VIPRE Enterprise). All
annual subscriptions include one year of threat definition updates, software
upgrades, and live US-based toll-free technical support. Get VIPRE Antivirus
Premium and there's only one toll-free number to call for all your PC security
tech support.
http://www.sunbeltsecuritynews.com/100303-VIPRE-Antivirus-Premium
What You Need to Do before You Install
Before installing VIPRE Antivirus Premium please uninstall any other antivirus
and/or firewall software you may have installed. It is impossible to run more
than one antivirus and firewall on a computer. VIPRE will automatically disable
the Windows Firewall that is included in Windows.